Not everything in Baja Sur is about Cabo… (VIDEO)

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Baja California Sur does not need any help with tourism. Home to Los Cabos, it is one of the most important tourist destinations in the country. But travelers are looking farther afield even in the most familiar places, and it’s the outlying towns and communities of Baja California Sur that are going to be getting a lot more attention.

On the Pacific Coast, there is Todos Santos. This once sleepy, bohemian town sits two hours north of Cabo San Lucas. Over the past few decades, it was known for its dirt roads, mysticism, and as a haven for artists and backpackers.

But its reputation has been growing, bringing boutique luxury hotels, fabulous restaurants, and high-end beach clubs, fusing that boho vibe with the high-end and chic.

On the Sea of Cortez side sits the capital of Baja California Sur, La Paz. This beautiful city by the sea is often thought of as the sleepier sister to Los Cabos. Overlooking the sea, the city is certainly growing its reputation and popularity.


Last year, Grupo Habita opened a 32-room hotel out of a restored colonial villa. The hotel features a spa, pool, and rooftop bar. Coming this year, Chable will open its Sea of Cortez property just outside of La Paz, with 50 units, a spa, restaurants, and an event space.

Not far from La Paz is the eco-destination of Loreto, which started receiving direct flights from Dallas in 2020 through American Airlines.

Loreto is the home base from which to explore the Loreto Bay National Marine Park, which is a protected area comprising the Bay of Loreto, the Sea of Cortez and part of Baja California Sur.

The Cabo Post