The feature, called Single View, will allow photos and videos to disappear from the chat after they have been viewed.
Facebook Inc’s WhatsApp users will be able to send disappearing photos and videos through its platform starting this week, as part of the company’s efforts to compete with Snap Inc.’s Snapchat messaging app.
The feature, called Single View, will allow photos and videos to disappear from chat after they have been viewed, reported Tuesday. Facebook in a blog post, adding that once the content has been viewed, the message will be shown as “open”.
Snapchat, known for its Stories feature – which allows users to post updates that disappear after 24 hours – has grown in popularity in the past year as lockdowns to curb the pandemic have kept users at home.
The company has also been adding new features to its messaging app to attract more users.
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As an example of how the feature could be used, WhatsApp uses the example of sending a photo of sensitive information, like a Wi-Fi password. Of course, there are perhaps other less wholesome uses for this kind of feature. But either way, it’s useful to have an option between the app’s disappearing messages, which currently only go away after a week, and your chat’s permanent record.