It is always nice to see folks opening businesses that address a specific niche, particularly when there are not many pre-existing local sources for a particular line of products. When I learned that an acquaintance had opened a new Mexican sombrero store in the heart of Pitillal, we had to go take a look!
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The shop is called Casa Vaquera and it is owned by Antonio de Jesús Rodríguez Guerrero, who hails from San Francisco del Rincón, a city and municipality in the western part of the state of Guanajuato, considered the ultimate source of Mexican sombreros. He also carries a variety of accessories, including leather products sourced from Leon, Guanajuato, the leather and shoe capital of Mexico.
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Setting up shop in the heart of Pitillal made sense. “There are many vaqueros and rancheros here,” commented Antonio, referring to the many Mexican cowboys and ranchers that live and/or work in the town and its vicinities. “Surprisingly, there are not that many shops that carry quality hats.”
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Since Casa Vaquera opened at the end of September 2019, Casa Vaquera has become the de-facto source of Mexican hats for men and women of all kinds. “We get a lot of gay Mexican and foreign clientele,” he adds.
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And while going all the way to Pitillal from, say, Emiliano Zapata may seem like a hike, consider this: one of my friends shopped for a hat at Casa Vaquera and a few days later, she spotted the same hat at the Marsol Market for four times as much!
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Casa Vaquera is located at Emiliano Zapata 321-C in Pitillal. For more information, visit their Facebook page.
For more information go to paco-ojeda.com
The Mazatlan Post