On September 17, 2025, Fomento Económico Mexicano S.A.B. de C.V. (FEMSA) announced that José Antonio Fernández Garza-Lagüera will become its new Chief Executive Officer, effective November 1, 2025. The appointment follows a structured succession process led by FEMSA’s Board of Directors, marking a generational transition at one of Latin America’s largest and most influential companies.
FEMSA, headquartered in Monterrey, Mexico, operates across multiple sectors including retail, beverages, and digital services. It owns the iconic OXXO convenience store chain, is a major bottler through Coca-Cola FEMSA, and runs extensive health and fuel retail operations throughout Latin America and Europe.
Fernández Garza-Lagüera currently serves as CEO of FEMSA Proximidad & Salud, overseeing more than 28,000 stores, 4,300 pharmacies, and 550 fuel stations across 11 countries. He has held key roles in strategic planning, digital innovation, and regional leadership, including stints at Spin, Coca-Cola FEMSA Central America, and FEMSA’s plastics division.
He will succeed José Antonio Fernández Carbajal, who has served as interim CEO since July 2023 and will remain as Executive Chairman of the Board. The succession was guided by FEMSA’s Corporate Practices and Nominations Committee, which formed a special board committee to ensure a transparent and merit-based selection process.
Fernández Garza-Lagüera, an industrial engineer from Tecnológico de Monterrey with an MBA from Stanford, is expected to bring a results-driven and innovative leadership style to FEMSA’s next chapter. His appointment is seen as a strategic move to reinforce growth, sustainability, and value creation across FEMSA’s global operations.
Investors and industry observers are watching closely as FEMSA prepares for this leadership transition amid evolving consumer trends and regional economic challenges.
Source: MSN
