To strengthen the tools that allow Querétaro tourism service providers to market trips, as well as promote direct sales, the Querétaro Tourism Secretariat and PriceTravel Holding signed a strategic commercial alliance through an online reservation engine.
In this way, PriceTravel Holding will offer the development and full integration of a reservation engine for dynamic packages, adapted to the look & feel of the destination and focused on the user experience, so that its customers live an intuitive, reliable, and safely through this sales platform.
Juan Socas, director of Commercial Alliances of the travel company, commented: “We are happy to finalize our first alliance with Querétaro, a leading tourist destination for Mexico, which has a unique history. We are confident that PriceTravel Holding’s technology expertise will enable higher sales conversion and benefit all travelers.”
For her part, the head of Sectur Querétaro, Mariela Morán Ocampo, said that “this commercial alliance strengthens and rounds off the tourism promotion efforts that we have been implementing since the beginning of the administration.
“We have the objective of taking Querétaro to the next level as a tourist destination, through increased sales and opportunities for our tourist service providers. With this reservation engine, we facilitate and improve the experience of traveling to our destination, from the first approach”, added Morán.
He explained that the reservation engine will be integrated into the website of the destination and will allow the user to know, compare and book the tourist services and experiences of their choice in an easy and fast way. With this, he stressed, “we are moving forward to turn Querétaro into a more accessible, more endearing tourist destination with high-quality services.”
PriceTravel Holding will offer a dedicated contact center with an exclusive and personalized service line for Querétaro, as part of a comprehensive solution that offers technology, content and service. “Our expert advisers will serve clients seeking vacations to this destination, with the highest standards of quality and service 24 hours a day, 7 days a week,” explained Socas.
The network of commercial alliances and the distribution capacity of the tourism group are differentiators that Querétaro identified to formalize the alliance, coupled with product diversity through direct contracts, competitive prices, exclusive offers and promotions, as well as a powerful payment gateway. .
PriceTravel Holding, through its “Travelinn” business unit, reactivated its caravans in Mexico this year, to continue promoting tourism through travel agents.
In this sense, Querétaro works in coordination with the caravans to continue promoting tourism through travel agents throughout the country. In this activity, the state participated as one of the host cities, along with destinations such as Cancun, Chihuahua, Mexico City, Cuernavaca, and León, with the participation of more than a thousand travel agents.
Likewise, PriceTravel Holding held its Seminar for hotels in the destination, with the participation of the Secretary of Tourism and more than 80 hoteliers. The main objective of the event was to publicize the benefits of joining the important portfolio of hotels, a product distributed through its distribution model, and to learn about the scope they can have by belonging to the company’s vast content.
With these types of actions and initiatives, Querétaro and PriceTravel Holding offer the traveler a comprehensive travel experience and the entity consolidates itself as a protagonist of the national tourism scene.